Arts and Design brand, We_Are_Feed celebrates 10 years of creative excellence
The 10th birthday anniversary celebrations of We_Are_Feed, Birmingham Metropolitan College’s (BMet) most successful creative arts brand, have kicked off with a stunning commemorative window display at Millennium Point.
HNC Interactive and Visual Design students have produced the message ‘FEED is 10’ in unique characters and fonts against different background templates.
Will Daulphin, one of the students collaborating on the display, said: “The process of designing, creating, printing and displaying our birthday message has taken us around five weeks and we’ve fitted this in around our other coursework commitments.”
“I worked on the letter i and the 0 number, reinterpreting their visual representation by using graphics, images and audio showreel resources.
“Everyone’s really happy with the end result and we’ve had lots of positive feedback about how well it all came together.”
The display is the first of a number of exhibits and events taking place over the coming months involving current and former We_Are_Feed students from across all creative subjects and BMet site locations.
“Milestone anniversaries always involve extra special activities and our 10th birthday will be no exception,” commented lecturer, Tjark Schoenfeld. “We_Are_Feed was created by the college in 2005 as a way of empowering our graphics, art and design and photography students and connecting them to leading practitioners working in the industry they aspire to be part of. Over the last decade, hundreds of students across the department have worked on publications, run events and completed live briefs assigned by freelance artists, creative agencies and a range of employers. These have helped them develop a full working knowledge of how specific aspects of the creative industries work.
“They have developed a creative ethos and professional ethic that has seen them achieve academic success and venture into freelance work and employment across the UK as well as in the city.”
Student, Jordan Hannon, who also contributed to the display added: “We_Are_Feed has really opened my eyes up to what the industry is like and what employers and clients expect from the people they choose to work with.
“The live briefs you can get involved in add to the experience you gain through your day to day learning, so you are always coming up with ideas and finding solutions on how to get the best out of your work.”
Jordan continued: “Nine students have collaborated on the window display. We all spent quite a bit of time thinking about the visual styles that were new for 2015 and what would look good within our studio setting and the surrounding environment.”
“This is a piece of work I can add to my portfolio before I apply for work placements at some local agencies. There are so many local opportunities for artists and designers. Working on projects like these makes promoting your skills and experience a whole lot easier to do.